Welcome!

Intelligent Information Sharing

Ted McLaughlan

Subscribe to Ted McLaughlan: eMailAlertsEmail Alerts
Get Ted McLaughlan via: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn


Latest Blogs from Ted McLaughlan
News reports and incidents regarding issues with reliance on cellphones for event, incident or other monitoring and operations activities requiring mobile communications continues to surface. In this context, those responsible for finding, purchasing and using critical hand-held commun...
Northern Virginia Business Center (NVABC) Hire a Vet KickoffDate: Wed 30 April 2014Time: 10:00 AM - 2:00 PM (Networking Coffee 9-10am)Location: Northern Virginia Business Center (NVABC), 3421 Commission Ct., Suite 100, Lake Ridge, VA 22192Registration is required, at this registrati...
The Agency Deputy CIO (DCIO), Enterprise Architect (EA), IT System/Security Manager (ITSM) and the Open Data Community Evangelist (ODCE) – Over Cafeteria CoffeeThe DCIO & ITSM at a table, talking about the annual IT budget status. The ODCE drifts over, recognizes the ITSM from a r...
If you're in any way associated with Government contracting, project or program management, project or system cost estimating or resourcing, whether on the job or during acquisition processes and proposal preparation - you may need PMP, ITIL or Cost Estimation Certification and/or trai...
The title of this article is quite a mouthful, and three very complex and broadly-scoped disciplines mashed together. But that's what's happening all over, isn't it, driven by consumer demand on their iPhones - mashing and manipulating information that's managed to leak through the ris...
Thanks very much go to John Teeter - Managing Director, Federal Advisory at KPMG, Global Center of Excellence for Health and former HHS CIO - for his presentation and discussion leadership at today's #nvtc joint committee meeting (Health Technology and Business & Enterprise Archite...
Welcome to Music Business 3.0 - it's not about the $1 song anymore. Most artists these days are gifting songs away just for email addresses, the occasional "like". The 3.0 music business model is about creating tracks and collecting many different revenue types internati...
Northern Virginia Enterprise Architects, Health Technology Professionals, in the Washington DC metro region  - if you are members, stakeholders or guests of the Northern Virginia Technology Council ( #NVTC ), please join us this next Tuesday Feb 8th, 2014, from 7:30-9AM, for a He...
Following the initial planning and construction phases, the presence and benefits of operating Data Centers in Northern Virginia seem currently limited, or perhaps simply not well-known, in terms of local, positive community visibility and impact (beyond direct revenue via commercial t...
Hmmm...I think Blogs are good for SEO...A.    The SEO customer SAYS: "I'll write a Blog article, you SEO it, and we'll post it as part of our online marketing!"B.    The SEO customer THINKS: "I'll quickly write a fun, helpful blog entry (or get a Guest Blo...
(Reposted from the NVTC B&EA LinkedIn Group for Members)Thanks so much to the attendees of the recent NVTC.org Business and Enterprise Architecture Committee meeting, with guest star Filippo Morelli (of the 9Starts Loudoun Tech Startup group, plus Chris, Ted and Tom from the Loudou...
At KME (a DC SEO Company and Digital Technology Agency), we cover a lot of ground among client types, industry segments and technology services, with a heavy emphasis on area DC SEO business requirements for online, interactive marketing and advertising. As a local or regional small bu...
Colocation of business IT assets (servers, storage, networking) at Washington DC regional and local Datacenters in the Northern Virginia area is big business – and entirely appropriate to consider for small to mid-sized businesses of all shapes and sizes.What do you need to know, where...
In light of this week's LexisNexis Data Breach report, it's worthwhile to explore the true value and usefulness of this kind of data that might be stolen from you.Sensitive, personal data (PII, or "Personally Identifiable Data") is usually protected, but no protection is guaranteed if...
This is some professional perspective and analysis regarding a recent campaign to raise donation capital through crowdsourced funding tools available on KickStarter.  At the end of the day, the campaign was not funded, and didn't reach its goals (From $100K to $1M).  Not that...
The Chief Marketing Technology Officer (CMTO) is recently an often-proposed role, that combines the interactive marketing savvy and experience of a Chief Marketing Officer (CMO) and the traditional information technology operations, management and investment knowledge of a CIO or CTO. ...
How to evaluate your digital, interactive marketing partner, for local and regional businesses - particularly in the Washington DC and Northern Virginia marketing and advertising area.We'll put it out there – as you evaluate prospective partners like KME Internet Marketing to help with...
Nearly every business conducting business in the DC or Northern Virginia area (and elsewhere) is finding that more and more effort is required to manage their  online reviews and feedback. Particularly for local or regional businesses, the very first thing online consumers do in c...
"Selling" the discipline of Enterprise Architecture (EA) in the Federal Government (particularly in non-DoD agencies) is difficult, notwithstanding the general availability and use of the Federal Enterprise Architecture Framework (FEAF) for some time now, and the relatively mature use ...
The Digital Services Governance Recommendations were recently released, supporting the US Federal Government's Digital Government Strategy Milestone Action #4.2 to establish agency-wide governance structures for developing and delivering digital services. While extremely important f...
The next 5 months portend a spectacle of US Congressional battles to be waged ahead of the pending, mandatory “sequester” - automatic, mandatory federal government spending reductions of about $1 Trillion over 9 years, in non-exempt, discretionary appropriations, set to take effect 1/2...
Trendspotter Interactive Marketing Article - by Fulcrum Marketing GroupGoogle Penguin and SEOGoogle regularly updates and tweaks its algorithms in order to reduce spam and remove weak pages from the first page of its organic search results. Google’s latest update, Penguin, targets Blac...
The recent "Common Approach to Federal Enterprise Architecture" (US Executive Office of the President, May 2 2012) is extremely timely and well-organized guidance for the Federal IT investment and deployment community, as useful for Federal Departments and Agencies as it is for their s...
The role, impact and usefulness of the "Solution Architect" (i.e., "SA" to the "Enterprise Architect" or "System Architect") has been clarifying for several years across the IT Consulting community, particularly given the increasingly complex nature of SOA, Cloud-centric and Multi-Plat...
For the purposes of local or regional economic development, Internet exposure of marketing material is incredibly important. However, understanding whether the Internet exposure is actually supporting goals and objectives, and to what degree it's generating useful interaction, isn't ea...
The Information Technology (IT) inventory of HR role and position labels is broad and deep. IT position descriptions may be closely associated with actual black box technology (like "Microsoft Windows Server 2008 Administrator" or "Storage Area Network (SAN) Engineer"), or they may des...
Yesterday's Loudoun Economic Development Commission meeting was full of interesting items relating to the business of promoting, revitalizing and expanding Loudoun County's economic base - including recent "Beta" launch of the New Department of Economic Development Brand and Website (t...
(From the Kings of Metaphor at KME...why should all the physical land, property owners and developers have all the fun?)That's right, we've got some amazing un-real estate now for rent, in all the great places. Whether you're looking for a quick getaway, or longer-term (monthly contrac...
What are the differences between SEO actions taken for Business-to-Consumer (B2C) campaigns, vs. Business-to-Business (B2B)?KME Internet Marketing has delivered many B2B campaigns over the past years, typically regarding very technically-complex or domain-specific subject matter - we'v...
Regional Community Service AnnouncementTEXT HOME or CASA to 877-877The Capital Area Foreclosure Network (CAFN) very recently announced the launch of a new foreclosure prevention text messaging service. The service will provide those in or worried about foreclosure with access to advice...
Here's a recent Government Computing News (GCN) article quoting Ted McLaughlan regarding how, though the Federal Government has embraced social media, hard realities of information management and security requirements may be slowing the love affair....Contact Ted McLaughlan via LinkedI...
Here's a question that seems to come up frequently, about shortening URLs for SEO…the answer isn't always the same,and there's usually a conflict between the SEO strategy and the overall information classification (taxonomy) design - so here's a thought process I've been through to he...
A primary objective of work in designing and deploying websites is to enable an evolved online user experience, for human users of the website. For many websites and their owners, the core website is also a source of information, marketing messages and social dialogue that lives elsewh...
A quick "infomercial" for a great service I've discovered...digital information meets the traditional offline print industry. A common misconception about printing is that companies that offer offset printing and digital printing services are the same. However, offset printing and di...
During a recent solution strategy session for a very large enterprise, a need developed for creating visual prototypes and simulations illustrating the end-state of the enterprise system to be built. The system, or really "solution" (since the ROI would be derived not only from IT, but...
There’s certainly no shortage of stories regarding customer engagement and social media interactivity by many businesses on the Internet, especially when responding to negative feedback and proactively shaping the amplified, echo-chamber public dialogue that follows. PR and marketing s...
Google’s increasing emphasis this year on its “Rich Snippets” program (an observation obtained directly from one of their Client Account Managers) should encourage businesses, and especially local vendors and eCommerce merchants, to start using additional “semantic markup” for their HT...
The use of website analytics and reporting software isn’t new to most website owners. Tracking and analyzing the usage of your website by people and search engine ‘bots are obviously essential activities for validating your investment. Typical metrics tracked include number of visits b...
Social Media prognostications are always fun to consider, and try (if there’s a Beta version) – but today’s Potomac TechWire "Social Media Outlook 2011" breakfast was all business, with true ROI. As a Rohit Bhargava put it, “what’s the ROI of attending this meeting?” It’s the “social” ...
This will be the first in an ongoing set of entries about Interactive Digital Engagement Governance. Contact me or Navigation Arts in McLean, VA for more information, or for ideas regarding planning and implementing such a methodology at your organization.The concept of governance isn’...